Archive for April, 2007

More women use the internet than men

Take that, suckas! BoingBoing reports on a study that shows female users of the net outnumber male.
Just kidding - it’s not a competition. But it looks like people are already poising themselves to cash in.

Take that, suckas! BoingBoing reports on a study that shows female users of the net outnumber male.

Just kidding - it’s not a competition. But it looks like people are already poising themselves to cash in.

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Ad Networks you hope to join someday

Here’s a list of the best ad networks available, according to YoungGoGetter. I can’t confirm or deny, since the sites I’d want to use these on don’t qualify for them. Actually, I can say that BurstMedia, one of the ones listed there, has not impressed me on my sites.
The rest will have to wait until [...]

Here’s a list of the best ad networks available, according to YoungGoGetter. I can’t confirm or deny, since the sites I’d want to use these on don’t qualify for them. Actually, I can say that BurstMedia, one of the ones listed there, has not impressed me on my sites.

The rest will have to wait until my sites qualify.

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How (and why) to change TextLinkAds from “sitewide” to “single page”

I’ve got TextLinkAds on most of my sites (and no, Google hasn’t scared me off from them). On the TLA website, I noticed it now says that advertisers prefer single page ads to sitewide ones. When I first started using TLA, I just set them all to sitewide - thinking "more = better", I guess.
I [...]

I’ve got TextLinkAds on most of my sites (and no, Google hasn’t scared me off from them). On the TLA website, I noticed it now says that advertisers prefer single page ads to sitewide ones. When I first started using TLA, I just set them all to sitewide - thinking "more = better", I guess.

I wrote to TLA and asked them if I could change this in midstream. I was told sure - no need to change price or anything, and I guess they don’t anticipate advertisers minding.

If you use WordPress, all you need to do is:

  • Make the changes in the TLA administration panel
  • Re-download the plugin and upload it over the old one on your site.

The process should be the same on non-WP solutions, too. Once you make the change in TLA’s admin panel, you just need to update the TLA code on your site.

If you use the TLA WordPress Sidebar Widget, your secondary pages will end up with an annoying bit of blank stuff where the TLA ad would have been - basically it’ll have the title you put in the widget ("Sponsors" or whatever) and the "Your Link Here" link - which is misleading because you aren’t selling ads on that particular page anymore.. The way around this is to get the Widgetize Anything plugin (a must-have if you use widgets) and put the original TLA code in there (the way WA works, you’ll actually just need to stick the following in the box, without the quotes: "tla_ads();"). You can give it a title or not. I did give one of mine a title because I have other ads right below TLA, so a "Sponsors" header looks right.

Why - aside from TLA’s recommendation - would you want to go from sitewide to single page? Because those ads become clutter to your visitors as they move from page to page and see them over and over again. Anytime you can accommodate your visitors and your advertisers all at once, that’s great.

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Is DMOZ even worth it?

Do you even want to get your site into DMOZ? Good question. Somehow, long ago, I was invited by a DMOZ editor to submit my Affiliate Marketing Journal site and actually get it reviewed before hell froze over. That site got into DMOZ. (None of my far better sites did, it’s worth noting).
I can confirm [...]

Do you even want to get your site into DMOZ? Good question. Somehow, long ago, I was invited by a DMOZ editor to submit my Affiliate Marketing Journal site and actually get it reviewed before hell froze over. That site got into DMOZ. (None of my far better sites did, it’s worth noting).

I can confirm what is said in this comment. Sometimes DMOZ’s descriptions get lodged in Google instead of your own metatags, and as the site improves and grows, the descriptions just sit there. Not to mention the original articles other points about how incredibly gamed DMOZ is.

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One final thought on Google’s “paid links = bad” declaration

Maybe what we should really be asking ourselves is what this has to do with Google buying DoubleClick.
I think Aaron Wall has it right, and this is pretty much what I’ve been saying but I hadn’t connected it with that purchase. Google just wants to eliminate their ad selling competition.
We can stop that by not [...]

Maybe what we should really be asking ourselves is what this has to do with Google buying DoubleClick.

I think Aaron Wall has it right, and this is pretty much what I’ve been saying but I hadn’t connected it with that purchase. Google just wants to eliminate their ad selling competition.

We can stop that by not letting them bully us.

Maybe now is the time for me to look into buying text link ads to promote some of my sites.

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What’s wrong with Google’s whole idea that linking = thumbs up

Reading my usual affiliate blogs, I’ve clicked links from one to the next regarding this whole "no paid links" fiasco, and finally wound up on a January article from SearchEngineJournal, called "A Link is not a Vote, It’s a Pointer". As soon as he mentioned how we link to companies we’re complaining about in order [...]

Reading my usual affiliate blogs, I’ve clicked links from one to the next regarding this whole "no paid links" fiasco, and finally wound up on a January article from SearchEngineJournal, called "A Link is not a Vote, It’s a Pointer". As soon as he mentioned how we link to companies we’re complaining about in order to show people what we’re discussing, I had one of those forehead slapping moments where you realize just how long something patently obvious has eluded you.

Did Google intend us to independently stick "no-follow" tags on every link that we blog about but are criticizing rather than praising? If so, they’ve confused themselves with WC3. You can use metatags or not. You can use no-follow or not. It’s only Google’s chokehold on web progress that makes it possible for them to order us what to do to make their pagerank system work better for them.

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