ShoppingAds and AuctionAds merger
Is Google sandboxing subdirectories? That’s what Stu’s trying to figure out. Weird.
Sugarrae sends you to Nickelodeon for some great tutorials on making web videos.
The traits of a natural born marketer.
Why sucking up to big webbies may be less helpful than sucking up to the smaller ones
Selling v. giving stuff away. Freebies generate buzz, but people perceive something they paid for as having more value.
BJ inspires me to try WidgetBucks another try - on tech sites, huh? That’s the one niche I instantly dismissed as not likely to work. /eyeroll at self
Hardcore ways to improve your blog posts - not quick tricks, but serious improvements to think about.
The entrpreneur’s struggle with self-doubt - we’ve all been there.
There’s a very thought-provoking post on SugarRae about how affiliate marketing is changing and what you need to do to keep up. You don’t have to agree with every point, but read it and think about it. The core meaning boils down to this:
It used to be you could just build an affiliate site around [...]
There’s a very thought-provoking post on SugarRae about how affiliate marketing is changing and what you need to do to keep up. You don’t have to agree with every point, but read it and think about it. The core meaning boils down to this:
It used to be you could just build an affiliate site around a product, call it a day, and wait for sales to come in.
Then everyone did that. And their brother, and their dogs. It became too common, too easy.
Now, the trend is audience participation. Even Target allows people to put product reviews on their site. The online catalog is less appealing now. People expect to be asked to engage with the site somehow - publicly. In front of others.
I think it’s still possible to have a site full of helpful information that sells products without inviting people to comment or engage in some way. But this begs the question: why would you want to? Why not allow participation? What’s to lose? And as for what’s to gain - who knows?
Several networks have recently dropped incentivized CPA offers while others are beefing up theirs. Is this the beginning of the end?
The very nature of incentives invites fraud. While you can definitely pair a very relevant freebie with a sale item to push someone over the edge and into the buy, you can also offer freebies [...]
Several networks have recently dropped incentivized CPA offers while others are beefing up theirs. Is this the beginning of the end?
The very nature of incentives invites fraud. While you can definitely pair a very relevant freebie with a sale item to push someone over the edge and into the buy, you can also offer freebies that have little to do with the actions people have to take to get them. And they’ll take them anyway, and what good is that to anyone but the affiliate?
Maybe some niches see less fraud than others, and that’s why some companies are getting out while others are jumping further in. Or maybe some have better fraud control? It’ll be interesting to watch where this goes.
I have a couple of affiliate sites that have tons of links. For a while, I’ve neglected cloaking them because I was rearranging them, rebuilding them, was busy with other things, and didn’t know of a really good method to cloak them. A lot of methods require you create a link, then change the old [...]
I have a couple of affiliate sites that have tons of links. For a while, I’ve neglected cloaking them because I was rearranging them, rebuilding them, was busy with other things, and didn’t know of a really good method to cloak them. A lot of methods require you create a link, then change the old link to that one. With hundreds of links, I didn’t feel like doing that.
I’ve opted for an insanely simple system - create subdomains on my site for each affiliate server. Redirect each one to a different affiliate server. I.E. "http://www.shareasale.com/" and CJ’s stranger ones like "http://www.anrdoezrs.net/" (be sure to include the trailing slash if you ever use this method).
Then I just had to search and replace every instance of, say, "www.shareasale.com" with "mySASsubdomain.mysite.com". Do the same for the rest of the rest of the affiliate servers you use. This should work with pretty much any system. With CJ, don’t forget to include the server for their little 1 pixel image deal: www.lduhtrp.net.
It doesn’t enable you to check your outbound clicks like some paid scripts do, but it is blissfully simple.
And if you want to effectively no-follow those links, there’s a very simple way to do that: disallow each of those subdomains in your .htaccess file. It won’t stop cookie tracking, but it will keep out the bots. Now all your affiliate links are internal to your site, but leading to domains the bots won’t explore. Which puts you neatly in compliance with Google’s paid link stance.
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