Meta Descriptions?
When Meta Matters – How I Wrecked My Search Listing
Courtney Tuttle rewrote his meta descriptions and found out very quickly that didn’t go over well with the SE’s. It’s interesting how this works, because if you leave meta descriptions entirely off a blog, the major SE’s will pull the first few lines of the article, which is usually an awesome description for searchers/potential visitors (especially if you write them with that in mind, which is a good copyrighting practice, anyway).
But for sites other than blogs, it doesn’t seem to work the same way.
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seo ibiza Said,
May 11, 2008 @ 12:16 pm
Hi. have been playing with this for a litle while now and from what we’ve seen it can work this way on static sites too.
its (obviously
) related to the search terms used and also seems like it could be related to the length of the meta description in question, short descriptions seem to be more likely to be omitted in favour of snippets.
if youre interested the bottom 2 screenshots from our blog hq post from a couple of months back show 2 different snippets for the same page of a static site.