The future of blogging
Copyblogger has an insightful post about the future of blogging. Twitter-style social networking is currently pulling some people away from some blogs. Stats are going down.
But in the end, it will be a good thing to separate blogging from Twittering. Because sometimes people want to know that the famous blogger just got her car back from the shop and isn’t happy with the repair work, and other times they want to know if she has a solution for digging their sites out of Google’s supplemental index. Twitter and blogging fulfill entirely different interests. In the end, they can’t actually steal each other’s traffic because if you want to get information, you’re not going to Twitter. You’re going to go blogreading.
Your options are expanding. You no longer have to have personality to be a successful blogger - you can just impart information. Or if you’re all personality, go sort out how you can make money by keeping an audience of Twitterers glued to their screens.
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Bonnie Said,
July 18, 2007 @ 3:54 pm
I’m not sure how I feel about the main comment on “just cat bloggers”!
The add value is something I’ve been thinking of a lot, even within the scope of cat blogging. How can I make my cat blog add value to other cat owners while still being entertaining for the hard core cat bloggers who want to “role play” as their cats? It’s a tougher line to walk than I thought it would be and I’m not, at this time, real successful, but I’ve decided to try something and we’ll see what happens.
Although, no matter what happens, it makes me appreciate the other niche blog that gets almost as many visitors and I do nothing to get them! The numbers aren’t anything to brag about but hey, I’m not doing anything but writing an article on an average of once every 10 days.
Sapphire Said,
July 19, 2007 @ 11:21 am
Yeah, that was a “catty” remark.
You’re right, though… any subject can be worthy of blog posts OR just Twittering, depending on how you present it. Can you mix up both approaches on one blog? Maybe. But if you find you can’t, maybe you can start something up on Twitter and link the two sites together.
I’m thinking there’s so much room for integrating the approaches to make stronger sites.